SHOPWARE 6 EXTENSION · IN THE STORE SINCE 08.07.2026
Post-Purchase Cross-Selling & Upselling
More revenue after the purchase: customers accept an add-on offer with one click – no second checkout.
In campaigns you define what triggers an add-on offer – specific products, for example. When a completed order contains a trigger, the extension automatically shows the customer the offer page – before the order confirmation page.
The flow
What the customer experiences
- 01
Order as always
The customer completes the order as usual.
- 02
One offer, straight after
A dedicated offer page shows exactly one matching offer – with the product and a visible price.
- 03
Accept or decline
The customer decides right on the offer page – the offer is accepted with one click.
- 04
The same order, updated
After a successful acceptance, the add-on item and the recalculated total appear in the same order – the updated order confirmation arrives by email.
Why after the purchase?
The decision has just been made.
Right after ordering, your customer is still in the shop and has just decided – on paid PayPal orders the amount has already been collected. That is exactly where the extension shows a single matching offer – and protects both outcomes.
- On declineIf the customer declines, their order remains unchanged – they see their order confirmation page, as always.
- On successful acceptanceIf they accept successfully, the add-on item is added to the same order – with no second checkout.
Reported results
Numbers from other shop systems – not a forecast for your shop.
Two public sources, each labelled with platform and year.
9.9%
Acceptance among shown offers
- 9.9% of shown offers are accepted – reported by Zipify for 18,000 Shopify shops (2022).
30%
A single case, not an average
- 30% acceptance and +25% average order value for a single merchant – reported on shopify.com (2020).
For your shop, you measure it yourself: Shown · Accepted · Added revenue.
The dialogue
Six questions, answered in the open.
- Does this work with every payment method?
Open standard payment methods (invoice, prepayment, cash on delivery, direct debit) → the add-on item joins the existing order. Supported SwagPayPal paths → a silent recharge or a short confirmation. Unsupported payment methods → no offer.
- What happens if an acceptance is not completed technically?
With open payment methods the item is simply added to the open order – nothing is collected. With PayPal payments the order is only updated after a successful capture; if the update then fails, the extension automatically attempts a compensating refund – we document the full exception sequence openly.
- How does the customer confirm the paid add-on item?
The customer sees the add-on item with the product and a visible price; the button states the exact amount – for example "Add AirPods for €110.49". Where the payment method requires its own confirmation step, it follows directly – inspect the interface yourself in the demo shop.
- How do I measure usage and added revenue?
Administration counts Shown, Accepted and Added revenue per campaign and sales channel. Whether that carries the €99 per month plus VAT is your own margin calculation – we do not promise an acceptance rate.
- The order grows after checkout – what if my fulfilment system has already picked it up?
The add-on item is added to the same order – what matters is when your ERP or fulfilment exports the order. The go-live checklist walks through export timing and time windows before the first campaign.
- Why are there no reviews yet?
The extension has been available in the Shopware Store since 8 July 2026. Until public reviews exist, verify the flow yourself in the demo shop – no sign-in required.
Campaigns & measurement
Your team controls which order sees which offer.
Administration brings together selection rules, offer design and real outcomes – down to the order detail of the same order. We do not promise an acceptance rate; you measure with your own orders.
Shopware Administration
The same order after acceptance
After a successful acceptance, the add-on item and the recalculated total appear in the existing order.
Analytics
Results from the running shop
The overview separates shown, accepted and other outcomes by campaign and sales channel.
Target the offer
- Product, category and manufacturer triggers, or every eligible order
- Minimum order value, customer group, shipping country, dates, sales channel and payment method
- Exactly one best campaign based on specificity and priority
Understand operation
- Preview by sales channel and language where available for the presentation
- Activity per order with outcome and suppression or failure reason
- Health checks for configuration and payment methods before going live
Extension metrics
- Shown
- Accepted
- Added revenue
Documentation
Three doors into the depth.
The exception sequence is documented in the open – exactly in the chapters that carry your decision.
Payment methods & failure cases
The complete per-payment-method matrix and the open exception sequence – including the paths that receive no offer.
Go-live checklist
Export timing to your ERP or fulfilment, cancellation and returns of the add-on item – settled before the first campaign goes live.
Five-minute check
The documented way to verify the flow yourself in the demo shop – no sign-in required.
Summary
A matching add-on item for the existing order – no second checkout.
One month free to test · cancel monthly
Decision
Ready to test it in your own shop?
The Shopware Store manages the trial month, the subscription and the matching version line for Shopware 6.5–6.7.
- Rent
- €99/monthor €990/year · plus VAT
- Trial
- One monthcancel monthly
- Published for Shopware 6.5.8.0–6.7.12.1
- SwagPayPal required only for PayPal flows
- Check export timing to your ERP or fulfilment before the first campaign
- Updates through the Shopware Store during the active subscription
- Support in German and English
- Software vendor commercewerk · Shopware Extension Partner